In order to keep its users and entice more, Twitter has continue to improve its social networking platform with the roll out new features.
This time around, the social media company has announced the launch of podcasts on the platform, which became part of the updated Spaces section.
“Integrating podcasts into Spaces, where audio conversations happen on Twitter, is another way we’re continuing to invest in audio creators. To do this in a simple and intuitive way that allows listeners to simply hit play and go, we started with a redesigned audio experience in the Spaces Tab”.
Twitter said that 45% of US platform users listen to podcasts every month. Therefore, the platform will automatically select and recommend podcasts for listening that may be of interest to different users.
This is expected to allow listeners to access a more personalized selection of audio content, including live broadcasts and recorded broadcasts.
“Our internal research indicates that 45% of people who use Twitter in the US also listen to podcasts monthly, so we’ll automatically suggest compelling podcasts to help people easily find and listen to the topics they want to hear more about. For example, if someone regularly interacts with Vox content on Twitter, they’ll probably see a Vox podcast in a Spaces hub”.
So, at this stage, podcasts have become available to the English-speaking audience of Twitter. You can add podcasts through the social network app for Android and iOS devices. There is no word yet on the wider distribution of podcasts on Twitter.
“Starting today, the reimagined Spaces Tab, including the addition of podcasts, will be visible to a group of global English-speaking audience on iOS and Android. Share your feedback with us to help us get it right. And keep your eyes (and ears) here for more announcements and feature releases. Designed to help you enjoy Twitter on your own terms”.